故事描述一名开音像店的亿万富翁Johnny Rose（Eugene Levy）和他的肥皂剧明星妻子Moira（Catherine O’Hara）、嬉皮士儿子David（Daniel Levy）、交际花女儿Alexis（Annie Murphy）在一夜之间破产。这家人不得不离开已经习惯了的奢华生活，回到乡下去「从零开始」。好在他们还有一点私人领地：当年他们抱着好玩的心态在最偏僻的角落里买下一座几乎没有人烟的小镇（镇名即本剧标题「施米特湾」），现在这里成了他们仅存的落脚点。他们必须尽快适应新的贫穷生活，找到家庭的真谛……但这个穷乡僻壤的地方让他们感觉「限制」太多！When filthy-rich video store magnate Johnny Rose and his family suddenly find themselves broke, they are forced to leave their pampered lives to regroup and rebuild their empire from within the rural city limits of their only remaining asset - Schitt's Creek, an arm pit of a town they once bought as a joke.