1992年的一座大奥兰多小镇上，水上乐园底薪员工克丽丝朵·斯塔布斯 (Krystal Stubbs, 克尔斯滕·邓斯特 饰) 迫于生计加入美国创始人商品公司 (Founders American Merchandise, FAM)，通过坑蒙拐骗在这个层压式推销组织里努力升级——而这场数十亿美元的金字塔骗局正是当初导致克丽丝朵家破人亡的罪魁祸首。Set in a small Orlando-adjacent town in 1992, this dark comedy series stars Kirsten Dunst as Krystal Stubbs, a minimum-wage water park employee who lies, schemes and cons her way up the ranks of Founders American Merchandise (FAM)-the cultish, flag-waving, multibillion-dollar pyramid scheme that drove her family to ruin in the first place. Determined to make a better life for herself, Krystal dives deep into FAM, until her business begins to affect those closest to her.